Advertising Packaging

The packaging is the advertisement for your product. Like any advertising signage, your product packaging should attract people’s attention and them wanting to ask for more. Here we share packaging and advertisement tips to advance your knowledge.

5 Reasons How Packaging Helps in Advertising

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The packaging is one of the most important aspects of marketing a brand. Some companies have realized the importance of packaging. They consider the same to be a part of their marketing mix: the 5th P after Product, Price, Promotion, and Placement. Promotion or advertisement goes hand in hand. The packaging is like the book's cover about which you heard from a friend (word of mouth advertisement). If you like the cover, you will buy the book and then possibly read it. But if you don't like the Read more [...]